Author Raul Harman

  • Content Marketing Strategy Essentials

    Content is king in the marketing world and it will remain king for years to come. The main reason content marketing is so effective is that it can deliver real value to online consumers. Top quality content that’s relevant, informative, entertaining and educational is something online consumers can actually...
  • 5 Reasons Why Market Research Matters

    Arguably, no TED Talk success story ever began with the importance of thorough market research. But it should, as marketing is the key driver of every growth-oriented business in the 21st century. With the ever-shifting trends of the modern consumer market, the rise in competition in every industry, as...
  • The Importance of UI & UX for E-Commerce

    The e-commerce market has significantly grown over the past few years and it continues to do so. In addition, more people are finding it convenient to conduct their shopping online. That’s why there are plenty of new e-commerce businesses being developed each day, in order to meet this increasing...
  • The Right Way to Deal with an Employee Resignation

    Whether you run a family-owned bakery, or you are the head of a large marketing company, handling employees who wish to continue their career elsewhere can be a bitter pill to swallow. Not every company has their fair share of dramatic “walkaways”, but you nonetheless need to be prepared...
  • Strategies to Improve Productivity and Work Performance

    Before your mind leaps to useful apps, using hermione’s time-turner and cloning yourself to be able to complete all your daily assignments – take a breather, because perhaps that’s precisely what’s been stifling your productivity. Of course, finding ways to use your time more efficiently and to become better...