Write a Small Business Marketing Plan

  • Should Startups Focus on Profitability or Not?

    There are certain topics that even some of the best journalists can’t fully grok. One of them is profitability. I find it amusing when a journalist writes an article about a prominent startup (either privately held or preparing for an IPO) and decries that, “They’re not even profitable!” I...
  • 10 Budget-Conscious Digital Marketing Strategies

    While startups with mega-valuations and millions of dollars in venture capital may get all the attention, most startups are on much leaner budgets. In 2014, for example, 82 percent of U.S. startups were self-funded. For the majority of these startups, then, drawing up an efficient, cost-effective budget is necessary...
  • 8 Essential Steps to Rolling Out a Sales Commission Plan

    In every well-managed organization sales commission plans change regularly. To outsiders, this is often surprising. Why, the finance person wonders, is it that we need yet another new sales commission plan this year? The reality is that commission plans must change to reflect new business priorities. In any good...
  • 7 Types of marketing strategies in use today

    Marketing is all about understanding the customers’ expectation and providing the optimum solutions in a way that they prefer. Today we are going to discuss some of the most important marketing techniques that you can use in digital era. We will continue discussion of these marketing techniques in this...
  • Every Mom Should Know About Running a Home-Based Business

    Whether you’re expecting your first baby, a mom who works outside of the home, or a stay-at-home mom without a current career or business, chances are you’ve at least thought about running a home-based business. After all, what could be better than making money from the comfort of home,...
  • 12 Reasons to have a Business Analyst Career

    There are many reasons why one would like a Business Analyst career.  It could be at a point where operations seem a mundane task or you would like to pursue an alternate career of your choice, and you would prefer to do business analyst online training.  It could also...
  • Train Yourself To Identify Business Opportunities

    Entrepreneurs are those that find and recognize good business opportunities. The question is, how do you train yourself to identify opportunities that will earn you money? The reality of the matter is that this is tricky even for the most experienced entrepreneurs. Even if you do your due diligence,...
  • 10 Best Jobs You Can Do from Home

    If you don’t relish the thought of hustling to a workplace every day or you’re having a hard time securing a local gig, there’s never been a better time to work from home: More than 40 million Americans do it, according to the advocacy group Telework Coalition. And as...
  • How Can I Get a Business Loan If My Credit Is Terrible?

    “I have balances on 3 credit cards that each charge over 25%. I want to get a loan with a lower interest rate to pay off the cards, but my bank turned me down because of my credit. Is it possible to find a loan that would help me...