- Advertisement -
Home Marketing Top four types of customers

Top four types of customers

- Advertisement -

There is no universal strategy on how a business should approach its customers. Every website is visited by an interesting range of customers. Most of them have unique qualities and a different way of evaluating products.  When you put together a marketing strategy, it is important to understand the different types of customers, who can increase your ROI. Based on these types, you need to modify your marketing methods. Also, you need to re-consider your sales strategy based on the different types of customers.

Related Post: Tips on How to Create a Lasting Bond with Your Customers

Potential customers

The potential customers are required to kick-starting your sales funnel. Technically, these customers are not your true clients. Yet, you need to treat them right to gain business. And, if you succeed in doing this, you will see a good return on investment. Many times, customer needs someone who can guide them through a decision. If they have visited your website, it means that they are interested in doing business with you. And, if they choose to fill the newsletter, and raise questions – they are truly fascinated about your work. Never miss these customers. Always delight them with your best offerings.

New Customer!

New Customer

Also Read: Ways Modern technology changed the world!

The moment a person chooses to buy from you – they become a new customer. Just like a potential customer, you need to treat the new customer with utmost care and concern. Ensure that all their doubts are clarified. Also, you need to give them a reason to spread news about your venture. According to recent stats, more than 80% of revenue seen by businesses is from their existing customers. So, every new customer is a fortune!

Impulsive Customers

Most of the time, you will come across the impulsive customers. These are people who have the ability to make quick decisions. But, their decisions will be positive only if the environment is correct. Undeniably, these types of customers are very easy to convince. You don’t have to spend lots of time warming up your relationship with them. Instead, make the reasons to buy your products clear. Also, you need to offer concise help.

Online business owners need to offer these customers a clear checkout procedure too.

Also Read: Online Customer Engagement: Methods and Calculations

Discount customer

As suggested by its name, these types of customers always choose products and services based on the deals and discounts. If you are willing to give a hefty reward, the chances of attracting these customers is high. In fact, these customers wouldn’t engage in business with you, unless you give them a good deal!

- Advertisement -
- Advertisement -

Must Read

SIGNO: India’s first launched AI-Driven Blue Collar sourcing in 60 seconds

As termed as a developing market economy, India is trying its best to cover all the aspects it needs to have so as to...
- Advertisement -

How to protect your privacy in USA?

Almost every website you visit or mobile app you open is either tracking you or harvesting your browsing activity for commercial services. Research shows...

The Top 11 Most Famous Scientists of Today      

We all know some of the most famous scientists, from Albert Einstein to Steven Hawkings. Do you know who the most prominent scientists today,...

How to Deal with Micromanagement in the Workplace

Introduction Micromanaging is a common behavior in the workplace. No one likes a micromanaging boss and such behavior is likely to create workplace conflicts....

Related Category Posts

The Roles and Responsibilities of a Project Manager

Introduction A project manager is a person responsible for planning, executing, and monitoring a project. He/she is the key person who leads a project...

How to Deal with Micromanagement in the Workplace

Introduction Micromanaging is a common behavior in the workplace. No one likes a micromanaging boss and such behavior is likely to create workplace conflicts....

4 Errors That You Mustn’t Make When Choosing an IT Service Provider

Most business enterprises are skeptical about bringing in managed IT services. Some often fear that choosing an IT service provider will lead to the...

What are the Advantages and Disadvantages of a Joint Venture?

A majority of organizations these days like to earn more money by working with two or more parties. Moreover, it provides methods to generate...

What Are the Applications of Sodium Lignosulfonate?

Lignosulfonate, abbreviated as LS, is a water-reducing additive used in a concrete mixture. It is yellow-brown wood pulp obtained from the bamboo pulping process....
- Advertisement -


Please enter your comment!
Please enter your name here

Select Language »