Categories: Technology

Google Play Names Flo App a Best of 2025 Winner for Smartwatch Experience

Flo Health has earned a Google Play Best of 2025 Award for the Flo App, winning in the Best for Watches category across Hong Kong, Taiwan, and Macau, a milestone that underscores the app’s growing influence in wearable health technology.

The annual Google Play Best of awards celebrate apps that deliver exceptional user experiences, demonstrate innovation, and maintain strong engagement through ongoing updates. For 2025, Google Play highlighted developers who continue to raise expectations while supporting their communities with reliable, high-quality product evolution. Flo Health’s recognition places the Flo App among the standout global apps shaping the future of digital health.

At the center of the award is Flo App’s smartwatch functionality, designed specifically for Google Wear OS devices. The wearable experience allows users to check cycle status, log symptoms, receive reminders, and access essential health insights directly from their wrist—making health tracking more accessible, discreet, and integrated into daily routines.

Wearable support has become an increasingly important part of Flo Health’s product strategy. As more users rely on smartwatches for health monitoring, the company has focused on ensuring that its watch experience mirrors the reliability and clarity of its mobile app, while remaining simple enough for quick interactions throughout the day.

“We’re honored to be recognized by Google Play as a Best of 2025 winner,” said Roman Bugaev, Chief Technology Officer at Flo Health. “This award reflects the work our teams have put into creating evidence-based, user-centric experiences across devices. Whether someone is checking insights on their phone or their watch, our goal is to support them with trustworthy, intuitive tools.”

The regional recognition across Hong Kong, Taiwan, and Macau is particularly notable, as these markets continue to see strong adoption of wearable technology and mobile health solutions. Flo Health’s ability to deliver a consistent, high-quality experience across different geographies highlights the scalability of the Flo App’s design and infrastructure.

Founded with a mission to improve women’s health literacy, Flo Health has grown into the world’s most downloaded women’s health app. The Flo App supports millions of users each month with cycle and ovulation tracking, pregnancy guidance, menopause education, and daily health content, powered by input from more than 100 medical experts worldwide.

In addition to product excellence, Flo Health is recognized as a leader in privacy and data protection. Its Anonymous Mode feature has received global acclaim for setting a new standard in digital health privacy, reinforcing user trust in an increasingly data-driven ecosystem.

The Google Play Best of 2025 Award further solidifies Flo Health’s role at the intersection of health, technology, and design. As wearable devices continue to evolve, the Flo App’s success demonstrates how evidence-based innovation and thoughtful user experience can make personal health tracking more accessible at a glance.

Sameer
Sameer is a writer, entrepreneur and investor. He is passionate about inspiring entrepreneurs and women in business, telling great startup stories, providing readers with actionable insights on startup fundraising, startup marketing and startup non-obviousnesses and generally ranting on things that he thinks should be ranting about all while hoping to impress upon them to bet on themselves (as entrepreneurs) and bet on others (as investors or potential board members or executives or managers) who are really betting on themselves but need the motivation of someone else’s endorsement to get there. Sameer is a writer, entrepreneur and investor. He is passionate about inspiring entrepreneurs and women in business, telling great startup stories, providing readers with actionable insights on startup fundraising, startup marketing and startup non-obviousnesses and generally ranting on things that he thinks should be ranting about all while hoping to impress upon them to bet on themselves (as entrepreneurs) and bet on others (as investors or potential board members or executives or managers) who are really betting on themselves but need the motivation of someone else’s endorsement to get there.

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