Indian citizens have become more net savvy and are using computers, smartphones, and tablets to seek information and to shop favorite products and services.
As a matter of fact, online shopping sites have gained immense popularity in a country with a population of approximately 136 crores. With every passing day, the number of online shoppers is only found to be increasing and it comprises people of all ages and gender. Indians have lately become wary of the immense price benefits that online shopping sites have to provide. Be it any occasion or for casual reasons, they simply love to purchase their desired items over these reputed portals.
There are a large number of online shopping portals out there. However, which one to trust is quite a dilemma.
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Here Is A List Of Top 10 Online Shopping Sites In India
This portal is considered to be the world’s undisputed eCommerce market leader and has started operation in the country quite recently. It had a total revenue of Rs. 11,232 crore in FY\19. You can purchase electronic items, CDs, books, etc. at a cheaper price with limited free shipping offers. It does not display the prices of its products. Rather, shoppers are required to check prices from in-store kiosks or phones.
This portal was started with just Rs. 4,00,000 in 2004 and by 2014, it reported crossing 60,000 Crore turnover. It offers a wide range of items in almost all categories. It has become the country’s largest e-commerce player after taking over letsbuy.com. It uses segmentation strategies like Behavioural & Psychographic. To cater to its customers’ ever-changing needs.
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This fashion & lifestyle portal is among the leading eCommerce business in the country and offers watches, shoes, and T-shirts at a discounted price. It is said to follow an omnichannel strategy. In FY’19, it logged a loss of Rs. 539.2 Crore.
This Lifestyle & Fashion store offers a variety of products ranging from Home to Apparel needs, etc. coupled with great discounts. Its FY’19 revenue is Rs. 204.6 crore. This business model is said to follow both the controlled market model and inventory model.
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This portal offers almost everything ranging from online products to travel deals, local deals on spas, restaurants, etc. combined with free shipping and best pricing. As of FY 19, its revenue was Rs. 925 crore. Their strategy is to focus on the country’s value-conscious buyers.
It is the country’s largest kids’ store selling over 70,000 items collected from 400+ top Indian & International brands. It reported earnings of about Rs. 535 crores in FY’19. It has come up with a unique strategy to reach parents-to-be directly every month providing mothers with FirstCry boxes before they depart from the hospital.
It is considered to be a Network18 Group venture and among the country’s fastest-growing entertainment & media group. It also has managed to launch the country’s first-ever 24/7 TV channel promoting Home Shopping. In 2008. PC World Magazine awarded it with the ‘Best Shopping Site’. The consolidated revenue reported for Q4FY19 is Rs. 1236 crore. Their strategy & mantra to drive sales was ‘Shopping makes me happy’.
It is popular for its jaw-dropping, heavily discounted deals. You can get gifts, mobile, computer accessories, jewelry items, etc. here. The badge ‘Made In India’ on every local product is likely to give it a distinctive advantage of its competitors. It has reported a revenue turnover of Rs. 209.46 Crore in FY’19.
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This online portal offers books, mobile phones, jewelry items, apparel, watches, new/used bikes & cars, send gift items to India, etc. It enjoys 40+ lakh visitors to its site every month and has its head office in Ahmedabad, India. Established in 2007, this company has managed to expand its business and has 1300 employees spread across the country. They have entered into several strategic partnerships with service providers and vendors, media companies, telecom operators, etc. In FY’19, it reported revenue of Rs. 1159.07.
Established by two visionaries, this portal assures to offer its visitors with an amazing shopping experience and a variety of choices. It is said to be the pioneer to help customers compare prices of different items, so as to derive the very best products worth their money. It earned a total revenue of about Rs. 628 crore in FY’18. Their marketing strategy involves creating a unique position within its customers’ minds.
So, checking out the above portals will help you to make the most from your shopping session and ensure getting quality products at discounted rates.