Best Online Marketing Tools for Your Startup Business

Marketing is one of the most important things in every company, including a startup company. If you just opened a new startup company or small business, you need to learn about how you can grow your company quickly. It is also important for you to learn about how to promote your products or services on the Internet. The Internet has become very popular among many marketers because it is an easy place for you to promote your business to a lot of potential customers. Here are some popular online marketing tools that can boost your online marketing performance.

1. Google Analytics

If you want to grow your business via online marketing, you should never forget about this tool. It is a free tool that is provided by Google. Google Analytics can show you all the visitors who are coming to your website. You can also track some other important details, such as their favorite pages, the conversion rate on your website, user engagement, and any other details. This tool allows you to download the reports on a daily, weekly, or monthly basis.

These reports allow you to tweak your website based on your customers’ needs easily. The installation process is not a complicated task to do. You only need to follow the instructions before you can start getting all the benefits from this tool.

2. Canva

This is one of the best marketing tools that you can use for free. This tool allows you to create some marketing publications, such as flyers, brochures, magazines, and many other products easily. You can customize any pictures, shapes, icons, and also fonts from this tool. This is a web-based design tool that is available on the Internet. Its drag-and-drop design system allows you to start using this powerful design tool easily. You don’t need to spend a lot of money on hiring top-notch designers to work on your small startup company.

3. Social Mention

Social media has become an important part of your marketing campaign these days. If you want to promote your startup business to many people, you have to learn about how to manage your social media presence effectively. Many digital marketers are trying to use this software to boost their business performance. This tool allows you to monitor your business performance on social media. It has powerful features that can help you monitor up to four major metrics of your customers, for example, reach, passion, sentiment, and also strength. It is a free tool that can be used to analyze your customers’ needs and passions.

4. Headline Analyzer

A headline is an important part of your marketing campaign. If you want to have a successful marketing campaign, you need to have a powerful headline to grab your customers’ attention. You can start using this powerful tool today. When you use this device properly, you will be able to determine the effectiveness of your headline easily. It is going to analyze all of your headline structures, including readability, emotional feeling, and also the grammar of your headline. It is very easy for you to use this headline analyzer tool today.

5. PosterMyWall

Video content is very powerful to help you promote your business to potential customers. This easy-to-use promo video maker lets you create interesting, eye-catching videos for your marketing campaign in a few minutes even without any expertise or prior knowledge. This tool is available online for free and offers thousands of professional video templates that you can customize according to your needs for social media, digital signage, or other. It also lets you create image designs for flyers, social media, online ads, and much more.

6. Piktochart

This is another marketing tool that is available on the Internet. You can use this tool to boost the overall communication process with your potential customers. You can create beautiful presentations, posters, reports, flyers, and also infographics. This device is very well-known for its easy-to-use system. It also provides you with a lot of templates that are very beautiful and amazing. Many talented designers work hard to make the beautiful templates in this Piktochart tool. You can simply download any of your favorite templates before you start creating your design.