marketing strategy

  • 5 Ways to Prevent Your Small Business from Failing (and have it Flourish)

    Growing a small business is a lot like growing a bonsai tree. It requires constant maintenance, care, and love to flourish and succeed. Yet, as many first-time entrepreneurs quickly find out, even the slightest inconvenience can make it wither and die. According to SBA, 30% of small businesses fail within...
  • How to Get your Business Listed in the Directories

    Running a business is not easier. Getting listed in the appropriate business directories is even tougher. Every business has a directory for listing, and once the business gets listed on it, there is higher visibility about the business to the internet audience. Since the internet world is full of...
  • Unlock The Power Of User Generated Content On Instagram

    There are so many ways to grab people’s attention on your Instagram page, but you have to decide which way to go when you are still new to this social media platform. One way to get your audience interested in hearing from you is to leverage the power of...
  • Content Marketing Strategy Essentials

    Content is king in the marketing world and it will remain king for years to come. The main reason content marketing is so effective is that it can deliver real value to online consumers. Top quality content that’s relevant, informative, entertaining and educational is something online consumers can actually...
  • Top 8 Content Marketing Trends in 2017

    As most digital marketers would put it: “Content marketing is the future of marketing”. True enough, many companies have already found their success using this strategy, while many start-up ventures are keeping up with the pace, taking every opportunity to make their content spread like a wildfire in the...
  • 5 Reasons Why Influencer Marketing Is Right For Your Brand

    First of all you should know, what is influencer marketing? Influencer marketing encompasses several steps to create branded user-generated content that supports your digital marketing goals. These include identifying key individuals that resonate with your target audiences, marketing your brand to those influencers, activating those influencers to spread your...
  • How to Write a Business Plan

    Planning a business and writing a business plan is more than just having a location picked and a product or service to sell. Financing, marketing strategy and future growth all require a well-researched and thought out business plan. Chapter 1 – Getting Started Chapter 2 – The Key Elements...