business plan

  • 5 Startup Mistakes to Avoid Before Manufacturing

    Manufacturing shouldn’t be intimidating for a budding startup — but it’s understandable that sometimes, it can be. The mysteries of the unfamiliar processes, terminology and methods that are revealed once you look closer into the “how” of taking your product to market can seem overwhelming. Manufacturing does, like any...
  • How to Handle Different Personality Types of Customers

    People are different from each other, from their personalities and expectations, from the environment they’ve grown up from and living in, etc. So, there is no surprise that sometimes, in the same situation, people react so differently. Yes, I’m talking about the situation of live chat customer support when...
  • 5 Types Customer You Will Meet In Support Situations (Pt2)

    When working in customer service, you won’t be dealing only with different types of customers in sales situations. A bulk of customer service agent’s work will be dealing with a variety of customers who have a problem. They won’t necessarily bring in new business, but you have to help...
  • 5 Reasons Why Influencer Marketing Is Right For Your Brand

    First of all you should know, what is influencer marketing? Influencer marketing encompasses several steps to create branded user-generated content that supports your digital marketing goals. These include identifying key individuals that resonate with your target audiences, marketing your brand to those influencers, activating those influencers to spread your...
  • What Is the Biggest Issue Facing Small Business Today?

    Small companies facing myriad problems on a day-to-day basis. External problems are countless and include the state of the economy, the high cost of insurance, taxes, red tape, health and safety, lack of bank lending, competition within the your place and from abroad, transport issues, employee skills gaps and shortages...
  • 5 Things Every Founder Should Know About Social Entrepreneurship

    As a new mentor at the Sustainability Innovation Lab at GSVlabs, I recently had the opportunity to speak there on a topic I am often asked about, namely—what are the essential things that founders should know about social entrepreneurship. From the engaging follow-up questions and spirited conversation during the...
  • 10 Habits of Every Successful Remote Worker

    The US Bureau of Labor Statistics reported that in 2015, more than 23% of the American working population were working remotely, up from 19% in 2003. PGi, the software service provider, also conducted a global survey in which 60% of people who work remotely part time said if they could, they...
  • Top 3 Phases of startup launch marketing plan

    The success of a startup would often depend on its approach to marketing plan. Many new startup founders’ struggles with this mind boggling question, with no prior experience of marketing or handling the marketing budget, it becomes obvious that the marketing deal has become dangerous. Good news is that...
  • 8 Essential Steps to Rolling Out a Sales Commission Plan

    In every well-managed organization sales commission plans change regularly. To outsiders, this is often surprising. Why, the finance person wonders, is it that we need yet another new sales commission plan this year? The reality is that commission plans must change to reflect new business priorities. In any good...