Author Carolin Petterson

  • Top 5 Mining Trends for 2018

    Last year was a pretty good one for the mining industry. However, it seems like we are about to see some new trends shape the mining industry in 2018. Mining companies that decide to follow these trends might just be able to gain competitive advantage and thrive forward. And...
  • All You Need to Know About Startup Marketing

    There is a very subtle line separating successful startups from those that are less so. Other than being extremely devoted to developing and organizing their ideas, all prosperous startups have another characteristic in common – they do their marketing properly. Those of you who still have doubts about what...
  • How Choosing SAP Business One can Help Your Company Thrive

    In the pursuit of long-term success in the business world, incorporating and implementing an ERP solution into your operations is not only a sound investment but also a tool that will guide your entire business forward in the years to come. So much so, that an ERP solution such...
  • How to Make Your Startup a Success

    There are countless startups being created every day, but very few of them make it past the first year. Fewer still become multimillion-dollar businesses that everyone has heard of. It’s not easy to pinpoint what makes a company stand out and become a success of that kind, but those...
  • The Essence of Modern, Innovative Team Building in Australia

    There is absolutely nothing better in business than a well-functioning team. If everyone in a particular team clicks on the same level, every business aspect is bound to work smoother. This is why teams that are made up of friends tend to work best when performing in an office...
  • Advantages and Disadvantages of Digital and Traditional Marketing

    As digital marketing continues to thrive, more and more people are wondering if the days of traditional marketing are numbered. There’s no debate about which method is more popular, but does that mean that we no longer need to use the old, proven methods? People tend to quickly abandon...
  • 5 Things to Consider When Building a Construction Startup

    A growing number of people have switched from working for a company to starting their own business over the past few years. There are many perks of being your own boss, and the most important one is taking the responsibility for your career in your own hands. Needless to...
  • 8 Super-Cool Office Designs from across the Globe

    Do you remember the 1999 movie Office Space? It is the most realistic representation of dull and ineffective office design where employees are stuck in almost claustrophobic workstations, but still, face noise and distractions from all around the space. Decades from that movie, we still have some companies that...
  • 5 Awesome Lead Generation Strategies for Startups

    All the startups out there share the same goals and one of the most important ones among them is generating leads they’ll later try to convert into sales. According to some reports, 46% of startups fail because they’re unable to do this. What this means for your startup is...