Alex Williams author

  • 3 Components of the Outsourcing Process

    3 Components of the Outsourcing Process

    Take a close look at any company out there and you’ll see most of them outsource some of their business operations. This is the case because outsourcing is one of those strategies that can help you keep your operational costs as low as possible. Not only this but companies...
  • Gifting Season - Time to Reward Your Employees

    Gifting Season – Time to Reward Your Employees

    Any time during the year is a good moment to show appreciation for your employees and give out rewards. However, the holiday season is well underway and this is a good time as any to start giving gifts. Your employees will enjoy the attention and the fact that you’re...
  • How to Get Money for Your Startup

    How to Get Money for Your Startup

    It’s a long way from having an idea for a startup to actually starting a business. There’s a lot of planning and market research to be done between the two if you want your business to be successful.  However, the biggest obstacle is getting the funding you need to...
  • Marketing – Customer’s Point Of View

    Marketing – Customer’s Point Of View

    The cost of the product and its value are not the same things. But defining the difference between the two can be a problem, mostly because the answer depends on who you are asking? For the company the difference is profit, but for the consumers, it’s the whole reason...
  • Will Australian startups rise or fall with new immigration law?

    Will Australian startups rise or fall with new immigration law?

    Up until a few months ago, the startup scene in the Land Down Under was a Garden of Eden for immigrants on the lookout for decently paid jobs. Alas, matters in the business arena can – and usually do – change in a day, or at least within months,...