Categories: Business

Start Attack: How To Give Your New Business A Fighting Chance In 2022

Starting a business at any time is one of the biggest challenges you’ll face, but, as we’re coming out of a global pandemic, it might be even more difficult now than you first thought! So, if you are looking for advice on starting a new business in 2022, let us take a look at how you can give it a fighting chance.

Accept that things may not go your way.

Before you do anything, accept that things may not work out the way you wanted. That doesn’t mean you’re a failure or that you never should have tried, it simply means that you’ll have to re-centre, adapt, and overcome the problems you face.

It would be nice if things could always go exactly as we planned them, but unfortunately this just isn’t realistic. Remember that the process is just as important as the outcome.

Never rely on a single person or customer.

As negative as it sounds, always expect the worst. You can never control someone else’s actions and so, no matter how good a deal may sound, never put all of your trust in one person, customer, or company.

Have the right space for a start-up.

When you’re a new business you need to have some kind of start-up space. No matter how small your team is, you need a permanent but flexible professional environment. Most start-up spaces offer high-speed internet access with free entry to business centre facilities such as meeting rooms, kitchens, and even dedicated gym rooms.

Coworking and start-up spaces are especially useful for new and small businesses because you’re not tied into a long-term contract, enabling you to move on when necessary without having to worry about early-exit fees.

Opportunities created by Covid-19.

Whilst the pandemic has undoubtedly brought forth many challenges for business, it has also provided opportunities for start-ups.

We can already identify changes in consumer habits and society’s behaviour caused by coronavirus. Demand for remote working, education and health services are just a few of the business opportunities that have been discovered in response to changes.

A huge number of businesses have already switched to online to enable as many of their normal operations to continue as possible. With the rise of technology and online businesses in general, you’d be missing a trick by deciding not to have at least part of your business online.

Coronavirus has shed light on many ways in which things within businesses can be questioned and improved. When it comes to employees in particular, the pause that the virus has generated has given businesses time to adopt a new mindset. Team members are now being treated with more care, respect and equity than ever before, a huge benefit for everyone.

Overall, a positive attitude towards change can be crucial for businesses to have a fighting chance in 2022. Having the ability to take a step back, assess, consider, and adapt will help you to weather every storm.

Even despite all the bad we have experienced over the past couple of years, there is positivity to be found in everything. Though it is good practice to proceed with caution, dealing with things with a ‘can do’ attitude will give your business more than a fighting chance in 2022.

Sameer
Sameer is a writer, entrepreneur and investor. He is passionate about inspiring entrepreneurs and women in business, telling great startup stories, providing readers with actionable insights on startup fundraising, startup marketing and startup non-obviousnesses and generally ranting on things that he thinks should be ranting about all while hoping to impress upon them to bet on themselves (as entrepreneurs) and bet on others (as investors or potential board members or executives or managers) who are really betting on themselves but need the motivation of someone else’s endorsement to get there.

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