Any time another website links to your site, this is called a backlink. The more backlinks you have pointing readers toward your website, the more authority you can build for the search engine’s algorithms.
Not all backlinks are created equal. Links from high-authority websites will tell the search engines that your site has quality content. This will build your authority based on the perceived authority from these external sites linking to you.
Source: How To Get High Authority Backlinks
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