Categories: Tips

5 Tips To Create Inspiring And Modern Business Cards

Business cards are the most overlooked marketing asset. The amount of effort and resources you invest in making modern business cards will reciprocate in terms of profit.

Designing an engaging card is not an easy task. Business people need an appealing card to impress their potential clients.

The problem is that business owners do not know how to design a good one. There are a few tricks that remain secrets.

1. Choose Colors Which Mean Something

Colors, which are so apparent to the naked eye, are often the most neglected. Using bright colors can increase your business tenfold.

You can choose distinct colors that best suit the products that you are trying to sell. Warm and bright colors radiate energy.

Dark colors give out a masculine feel, whereas pin radiates femininity. Each color in the world means something, and it is your job to choose what best suits your business.

2. A Pleasing Texture Always Helps

There is no way you can design a modern business card with the same old textures. Textures play an essential role in the conversion rate.

Color pleases the eye, but the texture of the card engages multiple senses. There are various options for you to play around with.

3. Try Out Different Shapes

One significant advantage of transparent business cards is that there are no limitations when it comes to their shape.

To create a long-lasting first impression, you have to let down the classic rectangular design. It is time for you to get creative.

If you pay the right amount, you can design your card to look like anything you want. It is wise to invest in 3D cards, which are still not common in circulation.

4. Never Overload Your Card With Information

While designing a modern business card, you must never fill the entire card with information. You must also pay extra attention in terms of layout.

A good website has a lot of white spaces that allow information to breathe. The same applies to your business card.

If you go through your design carefully, you might realize that it doesn’t need all that information.

5. Seek Professional Help

You must have someone who knows how to put all the right information together.

It is a huge plus if your designer knows professional and business aspects. When you hire someone, do not forget to look at their portfolio.

It doesn’t matter if your designer has several years of expertise if his designs are usual.

Conclusion

The purpose of a business card is not just to introduce you to a person. Investing in a modern business card can completely alter the trajectory of your profit curve.

It also helps bring out the creative person inside of you. It sends a subliminal message to the receiver that you are a professional who knows his way around business.

Sameer
Sameer is a writer, entrepreneur and investor. He is passionate about inspiring entrepreneurs and women in business, telling great startup stories, providing readers with actionable insights on startup fundraising, startup marketing and startup non-obviousnesses and generally ranting on things that he thinks should be ranting about all while hoping to impress upon them to bet on themselves (as entrepreneurs) and bet on others (as investors or potential board members or executives or managers) who are really betting on themselves but need the motivation of someone else’s endorsement to get there.

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